NCT: NEO CITY
Album Visual Identity & Advertising Design
Album visual design for NCT (Neo Culture Technology), an incredibly dynamic K-Pop boyband. The goal of this project is to take the band in the direction of the dynamic, experimental, and innovative group.
These designs are branded as a set, with consistent usage of color, typography, and imagery to represent the culture of the band. NCT is built on the idea that music is translatable. Their music is a blend of pop, hip-hop, Latin trap and EDM with a hypnotic hook, vi-bey trap beat, melodic vocals with forceful raps and stomping beats.